E-Commerce Specialist (maternity cover) (Budapest)

E-Commerce Specialist (maternity cover) (Budapest)
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Randstad Hungary Kft
Randstad Hungary Kft

Alapvető elvárások

Értékesítés, kereskedelem 3 - 5 év tapasztalat beosztott Felsőfokú végzettség teljes munkaidő angol - középfokú

 

We are looking for an E-commerce specialist to join our international client. The company is the leading European distributor of packaging, supplies and equipments for businesses, and has just established its the Hungarian entity to serve the existing and potential B2B partners.

E-Commerce Specialist (maternity cover)

Tasks

I. Website Management & Content Development
  • Manage website content, including campaign-based updates and new developments.
  • Correct website errors in LAGO based on data quality management and feedback.
  • Optimize HU content product structure in LAGO and Intershop back-office systems.
  • Implement web data for new and replacement products in LAGO for catalog launches (March, September).
  • Continuously develop content manually.
  • Set up online promotions and promo codes in Intershop.
II. Digital Marketing Strategy & Budgeting
  • Manage and plan the digital marketing strategy
  • Define the digital marketing budget based on strategy and support the country manager in budget planning.
III. Webcampaign & Online Promotion Coordination
  • Coordinate the local "Web Action Plan" based on global guidelines, proposing, negotiating, and approving with HQ.
  • Compile monthly online campaign summaries and inform the Hungarian team of all web campaign details.
  • Set up promotions and campaigns in Intershop.
IV. Performance Marketing (SEA)
  • Plan and brief creatives and banners for digital paid ads.
  • Utilize Google Analytics and Google Ads for tracking, optimizing, and analyzing campaigns.
  • Conduct A/B testing to acquire new customers.
  • Act as the direct key contact with the PPC agency for digital paid ad settings and other requests.
  • Participate in agency status meetings and manage invoices based on monthly performance.
V. SEO & Content Marketing
  • Brief, check, and approve video content.
  • Act as the direct key contact with the SEO agency.
  • Write native language content for product and category pages.
VI. Newsletter Channel and social Media
  • Manage all daily newsletter setups in Adobe Campaign.
  • Analyze newsletter sales channel performance
  • Manage the LinkedIn profile, including writing and publishing posts.
  • Follow up on the YouTube channel with brand and product videos.
VII. Digital Project Coordination
  • Participate in HQ web development projects.
  • Act as the operational key contact for adapting new web developments in the HU webshop.
  • Coordinate the Verified Reviews customer reviews project (e.g., creating customer files for the server)
  • Prepare print catalogs

Requirements

  • 3-5 years of expereince in E-commerce 
  • Fluency in English and in Hungarian
  • Ability to work alone 
  • Strong understanding of digital tools

Offers

  • home office option
  • international projects
  • annual bonus

Workplace

Budapest

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