Strategic Brand Manager (Eastern Europe) (Budapest)

Strategic Brand Manager (Eastern Europe) (Budapest)
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Our partner is a global food company that offers delicious and nutritious products across four growing categories: spreads, dairy products, liquid products, and cheeses. Its well-known brands are available in over 100 countries, focusing on health-conscious solutions while committed to sustainability and natural ingredients. They’re looking for a Strategic Brand Manager who, in addition to managing the team, is involved in strategic planning for the brand in the region.

 

Strategic Brand Manager (Eastern Europe)

Feladatok

  • Define the strategic direction of the brand portfolio based on market trends and consumer insights.
  • Maintain brand integrity and achieve short- and long-term goals.
  • Plan and control the budget to meet financial targets.
  • Collaborate closely with local teams and the central office.
  • Lead annual brand plans and execute marketing initiatives.
  • Oversee external agencies for cost-effective and impactful execution.
  • Monitor market trends, competitive analysis, and consumer behavior.
  • Drive the introduction of new products and development of existing ones.

Követelmények

  • Higher education degree in business, economics, or marketing.
  • 7-10 years of relevant experience in marketing and brand management, preferably in the FMCG sector.
  • Excellent analytical skills and strong digital affinity.
  • Extensive experience in consumer activation and innovation management.
  • Excellent communication skills in English and Hungarian.
  • Open-minded attitude, problem-solving skills, and adaptability to ongoing changes.

Amit kínálunk

  • Competitive salary
  • Annual performance-based bonus
  • Company car for personal use
  • Medicover health insurance and group life insurance
  • Opportunity for hybrid work
  • Pension fund contribution after 6 months
  • Travel to the regional headquarters

 

 

Munkavégzés helye

Budapest

 

Budapest

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